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    • FALSE IDOLS
    • Coaching and Dramaturgy
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  • Home
  • About
  • Work
  • Media
  • FALSE IDOLS
  • Coaching and Dramaturgy
  • Contact

Karla Marie Sweet

Karla Marie SweetKarla Marie SweetKarla Marie Sweet

ACTOR | WRITER | DRAMATURG

ACTOR | WRITER | DRAMATURGACTOR | WRITER | DRAMATURGACTOR | WRITER | DRAMATURG

Coaching, Consulting & Dramaturgy

Karla is a very attentive and giving dramaturg, always full of suggestions. She encouraged me to think deeply about my characters, drawing upon many experiences to find multilayered authenticity. My characters, in this play and since, are better for it.

Her enthusiasm for my script was palpable every time we met, believing in it even when I didn't.


Mohammed Barber, longlisted for the Bruntwood Prize

Whether you’re dreaming of writing a novel, a TV pilot, a film or a stage play, you don’t have to do it alone. I work with writers who want to move from ideas to finished draft - people with something to say, even if they’re not sure where to start.


You don’t need to be an expert to write something meaningful. You just need to be ready to take your story seriously. As a story coach and dramaturg, I help writers find clarity, confidence and flow in their creative process.


How it works

We work one-to-one over Zoom, focusing on your story, process and creative confidence.
Each session is practical and encouraging: equal parts craft, structure and emotional support.


I’ll help you:

  • Clarify your idea and shape it into a solid outline or pitch. 
  • Build believable characters and strong story arcs.
  • Develop a writing rhythm that actually fits your life.
  • Learn to edit and refine your work with a clear, professional eye.
     

Between sessions, I offer tailored feedback on your pages, plus specific next steps to keep you moving forward.


Who it’s for

  • Emerging writers who want to write their first book or script. 
  • Creatives (actors, artists, journalists) exploring storytelling in a new form.
  • Writers returning after a break who need structure and accountability.
  • Anyone experiencing "writer's block".
     

You don’t have to know the industry - just what you care about. We’ll work from there.


Coaching options

The Deep Dive: A 90-Minute Clarity Session

£150
(Future one-off sessions are priced at £175)

A focused, 90-minute session to untangle your story idea, identify what’s actually getting in the way, and leave with a clear, concrete next step.

Ideal if you’re:

  • stuck at the idea stage
  • circling the same questions
  • unsure whether your project has legs yet 

This session works well as a standalone or as a way to test whether ongoing work together feels right.


The Core Draft: A 4-Session Package

£625

Four 90-minute sessions designed to give your project shape, stability, and forward momentum.

This package is for writers who already have something and need help:

  • clarifying the spine of the story
  • identifying what’s missing or misaligned
  • building a structure that can actually hold the idea

Includes feedback on up to 30 pages between sessions.

Best if you want focused development without a long-term commitment.


Learning the Ropes: A 6-Session Foundational Course

£1,100

A teaching-led course that walks you through the core tools I use when developing long-form narrative work.

Across six sessions, you’ll:

  • learn how to build a robust story bible
  • understand structure, character, and theme at a deeper level
  • develop practical exercises you can return to again and again
  • build confidence and clarity as a writer 

This course is ideal if you want to strengthen your craft and gain a repeatable framework you can apply to future projects.


The Full Journey: An 8-Session Story Development Programme

£1,450

This is the most comprehensive way to work with me.

Across eight 90-minute sessions, we’ll take your idea from early concept to a full outline or first draft, depending on where you’re starting.

This programme includes:

  • deep, personalised story development
  • detailed script reports
  • access to voice notes so you can get those burning questions answered in between sessions
  • accountability and momentum support
  • guidance on creative mindset and decision-making

The Full Journey is best suited to writers who want:

  • sustained support
  • fewer false starts
  • a clear sense of where the project is going and why

If you’re serious about finishing something - and finishing it well - this is the smartest investment.


I'm also open to conversations about creating an even more bespoke course tailored to your specific needs and/or schedule. Just give me a shout!


Strategic Story Coaching for Leaders & Organisations

Bespoke package - price on request

This bespoke package is designed for business leaders, founders, and organisations who need their communication to work harder and land more effectively.

Drawing on my background across theatre, film, television, and novel writing, I help clients clarify complex ideas and translate them into messaging that is coherent, human, and actionable. This is story work focused on outcomes, not process for its own sake.

Work may include support with:

  • leadership narratives and strategic messaging
  • speeches, keynotes, and presentations
  • internal communications such as company newsletters or change announcements
  • aligning values, vision, and day-to-day communication

Each package is tailored to your context, goals, and time constraints, with a clear focus on return on investment: saving time, reducing miscommunication and increasing impact.

Best suited to leaders who need to communicate clearly under pressure and want their message to be understood the first time.

Pricing and scope are discussed following an initial conversation.
 

Next Steps

If you’d like to explore working together, you can book a free 30-minute discovery call via the form below. We’ll talk through your project, your goals and see if it’s the right fit.

Just spent time online with someone who is more than an award-winning creative: she’s a bloody lovely human being, with a hell of a life story, and a degree of insight and intelligence that you don’t always find.

I’ve spewed out a bunch of torment, asked some free-range questions, blurted half my own life - and come away with 4 pages of notes and some great advice from someone who has serious and deep expertise.


Caroline Osella, Writer & Research Consultant

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*If you have access related needs or are low income, please don't let this stop you reaching out. Let me know in your initial message and we'll come up with a plan that works for you.


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